Appvion launches a new environmentally friendly direct thermal product designed to create a better tomorrow.
APPLETON, WI – Today, Appvion announces the launch of Alpha® 185 E, a non-topcoated direct thermal label facestock designed with Appvion’s phenol-free chemistry. Alpha® 185 E is fully recyclable and provides higher resistance to heat, water, and alcohol. It is suitable for a variety of direct thermal applications, including distribution, logistics, and cross-docking. Notably, Alpha® 185 E is versatile for use with recyclable packaging materials that have shorter lifespans, as it can be recycled without the need to remove the label beforehand.
“Alpha® 185 E represents a significant step forward in our commitment to sustainability,” said Genevieve Koch, Product Marketing Manager at Appvion. “This product not only meets the high standards of our EarthChem™ portfolio but also addresses the growing demand for environmentally friendly solutions in the market. We are proud to offer a direct thermal label facestock that delivers exceptional performance while being mindful of our planet.”
Appvion recently introduced EarthChem™, a portfolio home to a range of paper and film direct thermal products that embody the company’s commitment to sustainability and environmental stewardship. The following topcoated and non-topcoated paper and film direct thermal products currently fall within the new portfolio.
- Topcoated:
- CleanSlate™ Film E – Durable and heat-stable direct thermal film for indoor and outdoor applications made with natural components.
- Dispersible E – World’s first phenol-free direct thermal label facestock that disperses entirely in water and other aqueous solutions.
- Résiste® 165 E – Designed specifically for package delivery and logistics direct thermal label production.
- Résiste® 15% PCW E – Incorporates multiple sustainable features, including a post-consumer fiber base that performs like a virgin fiber product.
- Résiste® Rx E – Engineered specifically for pharmacy prescription labels where image durability against household chemicals and the environment is required.
- Résiste® SR E – Pre-siliconized direct thermal solution for linerless label production.
- Non-Topcoated:
- Alpha® Free E – Low-caliper point of purchase and specialty retail grade for retail, gas stations, and supermarkets.
For more information about Alpha® 185 E and Appvion’s other direct thermal coated products, please visit appvion.com or contact an Appvion sales representative.
About Appvion
Appvion, an M2S Group company, is a pioneer in the specialty and high-performance coatings market, based in Appleton, Wisconsin. Appvion’s coating solutions are applied to a wide variety of flexible substrates, including products from an FDA-compliant facility. Primary product offerings include direct thermal labels and film solutions and renewable, fiber-based consumer and industrial packaging solutions.